Healthcare Marketing Agency in Bangkok Thailand.
Blue Orange Asia is a leading healthcare, medical and wellness marketing agency providing creative branding and advertising services in Bangkok, Thailand, South East Asia. We create strategic marketing and PR campaigns for brands in Thailand, Kuala Lumpur Malaysia and Singapore that deliver a healthy return on your business.
Our Healthcare Creative Services.
From lifestyle diets to body skincare collagen rejuvenation, to anti-aging nutrients, supplements and longevity learning, our marketing services include 1: Healthcare and Medical Branding. 2: Healthcare and Medical Tourism Marketing. 3: Healthcare and Wellness PR Media Campaigns. 4: Healthcare Consultancy. 5: Supplement Drinks Advertising. 6: Public Relations Outreach Advertorials. 7: Healthcare Brand and Product Advertising. 8: Brand Consultancy. 9: Corporate Videos. 10: Media Strategy and Placement.
Healthcare Consultants.
BOA also provides leading healthcare consultancy services for SMEs including marketing plans and marketing strategy.
Healthcare Tourism in Asia.
Medical Tourism is a booming business in South East Asia. One of the primary attractions for medical tourists is the cost-effectiveness of healthcare services in the region. World-class medical facilities, state-of-the-art technology, and highly skilled medical professionals offer treatments at a fraction of the cost compared to Western countries.
In Thailand, the government considers the healthcare industry a priority sector for investment and extensive further development. This stance is reiterated in the ministry of public health’s 2016 to 2025 strategic plan entitled 'Thailand; A Hub of Wellness and Medical Services.'
Clients.
BOA services leading healthcare brands in South East Asia including 1: Bangkok International Hospital. 2: Boots Health and Beauty Retailer. 3: Nordic Natural Supplements. 4: Sanofi AI-powered biopharma company. 5: Cigna Healthcare insurance.
For Bangkok Hospital we created a strategic advertising campaign for their unique set of treatments and services in the rapidly growing medical tourism sector.
Growth of Healthcare Supplements.
The Southeast Asia dietary and health supplements market size is valued at over 10 billion USD. Growing awareness among people regarding the benefits of nutritional supplements and skincare products such as collagen peptides are key factors driving the market.
Asia is known for its prowess in traditional medicine and the population now prefers naturally sourced products, functional foods, and enriched foods.
Leading Health Supplements.
1: Collagen Peptides. Collagen peptides are proven to re energize your skin to a youth look.
2: Vitamin C, has antioxidant activity and makes your skin more radiant.
3: Vitamin E, is one of the most powerful antioxidants.
4: Coenzyme Q10, is found in organs that use a lot of energy.
5: Alpha Lipoic Acid; has unique features that can fight and eliminate free radicals in the body. R-Lipoic Acid is even more beneficial.
6: GlyNAC, is a combination of glycine and N-acetylcysteine (NAC), offering several benefits related to cellular health, energy, and vitality. Glynac improves glutathione deficiency, oxidative stress, mitochondrial dysfunction, inflammation and muscle strength.
7: Omega 3, increases the level of good fats, decrease triglyceride levels. It also reduces inflammation in the heart and body at a cellular level and reduces inflammation of brain cells. Furthermore Omega 3 lowers blood pressure in patients with hypertension.
8: Nitric Oxide, is a beneficial molecule in the body with various functions. It plays a key role in regulating blood pressure by relaxing blood vessels, improving blood flow and oxygenation, and supporting cardiovascular health.
In addition, the sports nutrition segment is expanding fast due to an increase in the number of people embracing a fitter and active lifestyle. Asia is a booming market for sports nutrition products owing to the increasing awareness in health and self care.
Health Wearables.
The healthcare wearables in the Thailand market is experiencing strong growth. Driven by rising health awareness and innovation in remote patient monitoring and increasing popularity of smartwatches and fitness trackers like fitbit and Apple watches.
Healthcare Anti Aging and Longevity.
Anti-aging and longevity research focuses on understanding and potentially slowing or reversing the aging process to extend lifespan and maintain health. Aging is characterized by a complex interplay of factors, including cellular damage, genetic changes, and metabolic decline.
Genetic Factors: Research into genes like CISD2 suggests that certain genes may play a role in lifespan and aging. Metabolic Interventions: Calorie restriction, intermittent fasting, and drugs like rapamycin have shown promising results in extending lifespan and healthspan in animals, and studies are exploring their potential in humans.
The anti-aging and longevity market in Asia is experiencing significant growth, driven by factors like an aging population, rising consumer awareness, and advancements in anti-aging solutions.
Healthcare Insights in South East Asia.
The Health private sector is predicted to grow more rapidly over the next 5 years. The medical tourism industry grew to become a major player in global medical travel in recent years.
Among the popular destinations for medical travel, Thailand and Malaysia have become major players, driving inbound travel to the region for their top-line medical care, technological and renowned medical expertise.
Thailand now ranks 5th among the most popular health tourism destinations in the world last year. Key Factors making Thailand a popular destination include the high standards of medical care, quality treatments and the affordable cost of living for long-stayers as they recover. There is also a favourable visa and infrastructure.
Healthcare Trends in Asia.
Asia will be the fastest growing region in healthcare spending accounting for more than 20% of global spending by 2030.
1: AI. Artificial intelligence and machine learning are bridging gaps in medical education and creating the environment for a more human centred approach to healthcare.
2: Medical Health Tech are wearable gadget devices will become more innovative and insightful.
3: Diet, Exercise and Sleep. As health education improves, more people are embracing the fundamentals of healthy living with an active outdoor lifestyle.
4: Sustainable Health and Wellness. Eco friendly bespoke health resorts will emerge and become the normal go to travel experience.
5: Increased Focus on Gut Health. Consumers are increasingly aware of the importance of gut health and its impact on overall well-being. Expect to see an increase in fermented foods, prebiotic rich foods on the market.
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