Fintech Marketing Agency in Singapore.
BOA is a leading fintech and financial services creative marketing agency in Singapore with over 20 years of experience. From SEO and content strategy to PR and B2B demand generation, we build marketing systems designed specifically for fintech companies operating in competitive, regulated markets.
Our fintech team help startups and global financial platforms drive real growth through a data-driven marketing strategy, messaging and industry expertise. Campaigns that deliver better ideas and results for your brand.
We Market the Future of Finance in Singapore.
Our agency is trusted by innovators, neo-banks, payment platforms, wealth tech and blockchain brands in Singapore. We get your brand seen and chosen first by key decision makers.
Powering The Next Generation of Financial Innovation. In a market as dynamic as Singapore, financial services need to be fast, smart and fully digital. So we help businesses unlock growth with secure, scalable fintech solutions designed for modern commerce.
Contact us now. We'll show you how.
We Understand Fintech Marketing Better in Singapore.
Fintech marketing is different from traditional digital marketing. It requires: • Deep understanding of financial regulations. • A high-trust content strategy. • Complex B2B and B2C funnels. • Long sales cycles and educated buyers.
Our Creative Fintech Services.
1. Fintech B2B Lead Generation. We help companies generate quality leads through LinkedIn and outbound campaigns, Account-based marketing, Conversion-optimised landing pages and Funnel optimisation.
2. Finech PR Media Campaigns. We partner top financial news media including Forbes, Bloomberg and Fintech times.
3. Social Media Video Marketing. LinkedIN, Meta and YouTube are great channels fintech products.
4. Fintech SEO and GEO Services. We rank your company top of searches for high-intent keywords like “payment gateway Singapore” or “digital banking solutions”. And top of mind on AI summaries.
5. Paid Advertising. Google ADS, Banner ADS, Programmatic.
6. Content Marketing. We create high-converting content such as blog articles, advertorials, white papers and reports.
7. Financial Services Tech Branding and Consultancy.
8. Marketing Strategy. Comprehensive growth plan systems.
Clients | Case Studies
• Nium: Lead generation campaign for Nium, a specialist for real-time cross-border payments, card issuance and B2B remittances.
• FOMO Pay: PR for a digital payment solutions and QR-as-a-service provider.
• Bolttech: Sales event for the major Singapore player in embedded insurance solutions.
Our Fintech Marketing Strategy in Singapore.
Our marketing strategy is designed to position your business and product clearly. An outstanding value driven strategy will • Drive more traffic to your app and website • Encourage better customer loyalty • Build a powerful social community • Strengthening your customer leads and sales acquisition.
The Rise of Financial Services in South East Asia.
Singapore is a global financial hub in Asia. The city state has become a magnet for fintech startups. With the huge Asian market close at hand, Singapore has enhanced its strategic importance for businesses with innovative technologies and services for the mobile first user.
In addition, Singapore has built strong technology capabilities, a highly educated workforce and a strong regulatory framework. These qualities come in handy for incubating fintech ideas that provide fresh solutions to the financial services industry and consumers.
There are more than 200 fintech unicorn startups in Singapore valued over $3 billion. The largest market segment is digital payments with a total transaction value of 30 billion USD in 2026. Neo banking is expected to show a revenue growth of 30%.
Our Clients.
• Nium: Lead generation campaign for Nium, a specialist for real-time cross-border payments, card issuance and B2B remittances.
• FOMO Pay: Digital payment solutions and "QR-as-a-service"
• Bolttech: A major player in embedded insurance solutions.
Leading Fintech Brands in Singapore.
1. Coda Payments. Coda provides secure, cross-border monetization solutions for digital products and services.
2. Advance Intelligence Group. A financial company using AI to create products for consumers, enterprises and merchants.
3. Atome Financial Services. Atome is a digital consumer financing platforms offering shoppers flexible payment solutions at popular retailers across categories like fashion, beauty, lifestyle and travel.
4. YouTrip. A popular neobank app for travelers and business, allowing multi-currency spending, online purchases and foreign exchange with low fees.
5. Singlife with Aviva. A key player offering integrated digital insurance policies and wealth management tools designed for high-net-worth individuals and digital-native users
Financial Tech Trends in Singapore.
1. Digital Only Banks. These are banks that only exist in the virtual world. They offers global payments, P2P transfers, contactless master cards and easy access to buy and exchange cryptocurrencies.
2. Neo Banks. Neo banking, though often used interchangeably with digital banking, is conceptually different. A neo bank exists solely online without any physical branches, functioning independently or in partnership with traditional banks.
3. Artificial Intelligence. AI is used to predict consumer behavior and enable effective buying of personalised products.
4. Payment Innovations. Innovations in fintech include mobile payments, contactless payments and crypto e-wallets. As well as identity verification technology and machine learning for security.
5. Embedded finance. Embedded finance integrates payments for loans, debit cards and investments with almost any non-financial platform.
Frequently Asked Questions.
• How is fintech marketing different? Financial tech marketing requires higher levels of trust, compliance awareness and technical understanding compared to other industries.
• Why is SEO important for fintech companies? SEO helps companies capture high-intent traffic, reduce acquisition costs and build long-term authority in competitive markets.
Contact us now, We'll show you how to scale up your brand faster.
[email protected] | +66 (0) 2 231 8047